When backers got the product, physical climate tech raised nearly nine times as much as digital on average. When backers bought equity, digital pulled slightly ahead.
Average amount raised per completed campaignClimate tech campaigns worldwide, 2020–23. Chart adapted from Net Zero Insights data analyzed by RMI in Crowdfunding for Climate Tech Startups, exhibit 12, p. 19 (2024). Only 25 completed digital product raises appear in the longer study, so a few large campaigns can move the average. RMI acknowledged my work at Wefunder. Adaptation licensed under CC BY-SA 4.0.